Psychology tricks to improve your Qnet Sales!
Psychology is the study of the human mind and its behaviour. So, it is no wonder that it has been heavily used in marketing and sales. But what if I told you that you could use it to improve your Qnet sales and rake in more profits? Here are some concepts of psychology that you can use to attract your customer and leverage their decisions.
Reciprocity
Reciprocity just means that people mostly respond to a positive action with a positive response. If you give someone a gift or a surprise, they will have the urge to return in kind. This is the core concept that many online retailers and businesses use when they give offers and freebies to their customers. Building this positive emotion with your customers also allows you to build a loyal and dedicated customer base. And we all know how important a dedicated customer base is when it comes to building a successful direct selling network marketing company in India.
As a top direct selling company in India, you can use reciprocity in Qnet sales by giving free samples or better deals to your customers. You can also use it to try and convince them to try out a new product that they might not have been interested in otherwise.
Commitment
People want to consistent when it comes to the decisions they make. If you can convince your customer to make a small commitment towards your business, the chances are that they will be more willing to buy from you. Popular methods that businesses use to create this commitment include loyalty points, special discounts for returning customers, among others. You might have seen it in action when you are sent free points or vouchers by services that you have not used in a long time.
Creating connections
One of the biggest factors that helped top direct selling companies in India like Qnet to remain profitable and even thrive despite the pandemic and the problems it caused is that Qnet has been able to create a strong bond between the customers and their Independent Representatives. Making deep and long-lasting connections with your customer base are crucial if you wish to achieve success a direct seller.
Scarcity
Demand increases when the supply is limited. This is the most basic rule of marketing. If you can convince your customers that they are missing out on the opportunity by not buying the products you are selling, you can make them buy more. Many companies create this demand by offering limited-edition and timed offers to create a sense of urgency in the buyers’ minds. You can also have the same effect by displaying the number of products available and how fast they are selling out.
Social Proof
It is a well-known concept in psychology that people's buying habits are determined by their wish to impress others and to seem higher on the social ladder. This is why many companies use celebrities and social media influencers for marketing their product. As a Qnet entrepreneur, you can use this social conditioning with the help of features like ‘people also bought’ or ‘best sellers’. Reviews and ratings also have the same effect on customers.
