How Direct selling benefits from the rise of Gig economy

Sneha Batra
3 min readDec 16, 2020

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When the honourable Prime Minister of India, Narendra Modi asks Indians to be ‘Aatmanirbhar Bharat’ and the ‘Vocal for Local’, the top direct selling companies in India are the most benefitted from it. As millions of people lost their jobs due to the corona pandemic, there has been an increase in the number of people who embraced the gig economy and direct selling businesses as a means of lively hood.

At the core, the concept of Aatmanirbhar Bharat has always been at the heart of top direct selling companies in India like Qnet. Direct selling has always been about starting a business of your own and to become successful. Here are some of the reasons why the rise of the gig economy has helped and benefited direct selling companies like Qnet India.

It is apt for a remote working culture

When the pandemic hit, those who did not lose their job were also asked to continue their work from their homes. The technological advancements in the internet and social media has allowed millions of people to continue their work and professions from their house. Top direct selling companies in Asia like Qnet India has always been about working from the comforts of your house. It has always prioritized person-to-person sales than the conventional business model.

Social media platforms like FB Live, Instagram TV, Webinars etc. had made it easier for a direct seller to continue on with their business and make a livelihood even when the rest of the world was forced to close down.

Empowering entrepreneurs

Direct selling companies like Qnet India has always been about empowering entrepreneurs and helping them to start a business. Studies show that more than 20 million people will be employed by the top direct selling companies in Asia by 2025.

Where many budding entrepreneurs are stuck when it comes to starting a business of their own is that they do not have the required capital to invest or the know-how to run the business. Qnet allows you to start your direct selling network marketing business with very low investment and also guides you on the way as you achieve direct selling success. Direct selling is also beneficial for those looking to work in their part-time as it allows for flexible work hours.

Direct selling companies from all around the world have heavily benefited with the acceptance and growth of the gig economy. However, the direct selling industry has many benefits when compared to the gig economy.

Top direct selling companies in India like Qnet has helped thousands of people to whether the worst of the social and economic issues caused by the corona pandemic. As more and more people are becoming more aware of the benefits of direct selling businesses and join them, the economy, the individual, and the business are highly benefited.

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Sneha Batra
Sneha Batra

Written by Sneha Batra

Just a small town girl lost in the whole wide world. trying to find a path and be who she is meant to be.

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